B2B Industry Handbook

A distributor-facing sales and messaging playbook for the VIRUSKILLER™ product line in nursing homes: brand messaging principles, room-by-room application guidance (bedrooms, communal areas, restrooms, corridors), sales strategy, and client testimonials. The handbook includes information about indoor air quality in nursing homes.

All copy was produced in line with the brief, brand messaging guidelines, and target audience requirements.

Company: Radic8 Global

Year: 2021

View B2B Industry Handbook: Nursing Homes & Eldercare.